How to Photograph Your Home to Sell

The photos on a real estate listing play a more pivotal role in the home selling process than ever before. Home buyers in the instantaneous social media age love to browse available home listings, and they rely on the photographs to decide on whether or not they feel a showing is worthwhile.

Noting the importance of real estate photography, here's a few tips for home sellers and their real estate agents to consider:

For informational purposes only. Always consult with a licensed real estate professional before proceeding with any real estate transaction.

Avoid Taking Photos at Eye Level

Inexperienced real estate photographs automatically hold the camera at eye level to take the shot, but this doesn't always lead to the best photograph of a room. To get publication-worthy shots of a home, the photographer should position the camera below eye level—many experts recommend that listing photographs should be shot about 40 inches above the ground. This provides the best perspective of the room, and results in a more professional-looking image.

Utilize Natural Light Whenever Possible

A real estate agent who is capturing listing photographs should attempt to shoot the images on a bright day when there is an abundance of natural daylight. Pictures taken on cloudy, gloomy or rainy days can make the home appear small and dark. Images that are taken in the evening will not be as crisp and clear as those shot during the daytime hours.

Always Use a Tripod

There are many benefits to using a tripod when taking real estate photographs. First, the tripod keeps the camera as still as possible, and make sure that the images turn out crisp and clear. Second, the tripod can be set up in smaller spaces, allowing the photographer to get the best vantage point of the room.

High-resolution images that are captured in natural daylight and from the right angles will help any West Calgary home sell faster, and often for a higher price. Those homes with inferior listing photos often sit on the market, because buyers will not even give them a chance. Home sellers should partner with a real estate agent who understands the important role that photography plays in the real estate industry.

For more information on how to get the best listing photos of a home for sale, contact an experienced real estate agent today.

For informational purposes only. Always consult with a licensed real estate professional before proceeding with any real estate transaction.